Photoshop Draft:

Further Font Research For Masthead:

Test Shots:

Photography And How It's Used:

Doing this research helped me to decide which elements I would like to adapt into my own magazine and what to avoid doing.

Mock Ups Of Front Cover, Contents Page And Double Page Spread:

LIIAR Analysis Of NME Magazine:

Response To Focus Group:

·        Having a focus group and asking other students was extremely helpful when it came to researching before creating my magazine. This gave me the opportunity to ask fellow teenagers what they would be most interested in seeing in a magazine and what would mostly appeal to them. 
Having a focus group helped me as they informed me of what their favourite genre was and who their favourite artists were. By asking them about this it helped me to decide who to include in my magazine based on my chosen genre. I also asked them about their current working status to get a vague idea about how much other students were willing to pay for a magazine. 
This focus group made me realise that many students, like myself, do not have a job and depend on a set amount of money to spend on leisure things. I took this into consideration when choosing what free gifts/prizes to include as I wanted it to be worth the money people were paying for it.
My general findings from the focus group was that not many people considered my genre as their favourite and were much interested in other genres such as Pop. This did not deter me from my original genre idea though as there are already many famous Indie Rock artists which not many people realise are part of the genre. 
My initial idea is still the same but I have just taken the price in to consideration a lot more. Although nobody in my group mentioned my chosen genre I do believe that my target audience would be very interested in what my magazine has to offer them as it is set as a reasonable price and includes artists/articles/free gifts which cater to their interests. 

Social Class & Demographics:

When planning my magazine I decided I would try to cater to all social classes but mainly middle class. I will adhere to them by pricing my magazine reasonably at £1.99 as, after researching, I know this is a very acceptable price for middle class people.

I did a lot of research before deciding on a price as I wanted my magazine to be a comfortable price for my target social class. I knew that if I did not research then they would not be less interested in purchasing it if it was quite expensive and, therefore, I would have failed to appeal to my target social class. For example: Vogue is quite a prestigious and is mostly aimed at upper class so it is priced at £4.10 whereas magazines aimed at the middle class are £3.80 at the most.

I used the combination of research about my genre and my research about my target social class to decide what free gifts to include in my magazine. As my target social class is middle class I decided to include competitions to win tickets to festivals and concerts as not all of my readers would be able to afford the tickets. I also decided that as a free gift I would include a CD with every issue featuring songs from upcoming bands that are yet to be widely discovered as a lot of Indie artists are quite underground. 

This social class table will help me when creating my magazine as I can develop a vague idea as to what my audience would be interested in reading about. For example: if they have a job then they may be trying to save money and I could include prizes of free music/include articles about how to save music when going to see your favourite artist or buying albums and/or merchandise. 

Costume Ideas:

When designing my outfits I took inspiration from when I researched fashion of Rock and Idea fans. Some of my outfits are more Rock based (such as the first two from the left) and one is more Indie based (the furthest right). I wanted to adapt both genres into my styles as there was not a specific fashion for Indie Rock fans. My third costume is a nice balance of both genres and I would like to either recreate this outfit or the last one when creating my magazine.

Fashion Moodboard:

I chose these outfits as many artists/fans of my chosen genre dress this way. My genre is Indie Rock and, obviously, there isn't a specific style for this genre however there is for Indie and Rock separately. I took certain style choices for each genre to incorporate them all into one costume. For Rock I chose graphic t-shirts such as The Rolling Stones shirt and the black cross. For Indie I chose quite bold or unusual fashion choices such as the sunglasses and the shirts with jewelry attached to the colors as people that follow this style are usually trying to make a statement. 

Fonts And Colour Scheme Of My Magazine:

I chose these fonts as similar fonts are used for other magazines of my genre. My colour scheme was based on colours which would mostly engage female teenagers as that is mostly what my target audience consists of.

Mood Board:

Mock Ups:

Genre Research: